OUR ETHOS

Nature is our blueprint.
Design is our language.
Fragrance is our expression.

At M.HAINEY, we strive to craft conscious fragrances that live in harmony with nature. Each scent is made with over 90% naturally derived ingredients, aiming to strike a delicate balance between performance and purpose while continuously deepening our commitment to sustainability.

Every fragrance’s journey begins in our Rhode Island studio, where materials are chosen for their scent, safety, and responsibility profile. It’s a conscious process led by curiosity and care, guided by the belief that beauty should never come at the expense of people or the planet.

Our Roots

Our story begins in the garden, where an early love of nature and design shaped the vision for M.HAINEY. Discover the path that led from childhood memories to a modern expression of conscious fragrance.

Our Craft

Each perfume is designed in-house, blending over 90% naturally-derived ingredients with responsible innovation. Explore how we craft scents that are dimensional, wearable, and distinctly our own.

Ingredients + Sourcing

100% Clean. Thoughtfully Chosen. As we deepen our understanding of our environmental and social impact, we’re committed to improving traceability, expanding our use of responsible materials, and making informed lower-impact sourcing decisions across our supply chain.

Explore where we are today—and where we’re headed next.